Did you know the flamed haired British fashion legend once owned a sex shop? No, we’re not kidding. Check out the evidence – a raunchy photoshoot of Dame Vivienne donning a skin-coloured rubber suit and posing with a fetish mask in her risqué 1970s London boutique SEX.
Selling a mixture of fetish items, bondage gear and avant-garde fashion with then partner Malcom McLaren, SEX counted The Sex Pistols as loyal customers. The band later famously auditioned punk icon Johnny Rotten behind its rubber curtained walls.
Sex dripped from Westwood’s risqué threads that were later credited with launching punk fashion. Taboos were thrown out the window as bared breasts and words from pornographic texts were plastered across t-shirts and jeans sans-seat.
Playing dress up for her then up and coming film student pal, William English shot Westwood on a single roll of film and tried to use the images to get into art school. He was rejected because the images were deemed too racy, but Westwood’s raunchy image was boradcast instead to hungry voyeurs in 1975 exhibition Sex Against Fashion at Maggs Gallery, London.
We’re just thankful the 70-year-old grandmother now keeps her love of bondage under wraps.
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